Meet the 'new predators in higher education' who are driving students deeper into debt
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Abstraction: Online program managers exploit tuition-sharing loophole driving student debt
Key points:
- Online Program Management (OPM) companies partner with universities, handling recruitment, marketing, and sometimes curriculum in exchange for up to 60-65% of tuition revenue from online programs
- A 2011 Education Department "bundled services" loophole allowed OPMs to receive a share of tuition revenue tied to enrollment, inverting incentives toward aggressive recruitment over quality
- OPM industry grew from $1.3 billion in 2015 to $5.7 billion in 2020; projected $13.3 billion by 2025
- USC Rossier School of Education partnered with 2U; students paid over $100,000 for programs alleged to be misrepresented in rankings and inferior to in-person equivalents; lawsuit filed in 2022
- Some schools spend 10x more on marketing and recruiting than on teaching and learning
- Rep. Rosa DeLauro called OPMs "the new predators in higher education"; Education Department sought public comment in Feb 2023 on revisiting the 2011 guidance
Connections: 2u · Usc · Online Education · Higher Education Policy